Understanding Nits
Brightness is measured in nits. A nit equals one candela per square meter.
Typical indoor office screens run at 250 to 300 nits. Retail and hospitality require more because of reflections and overhead lighting.
Ideal Brightness by Environment
| Setting |
Recommended Brightness |
Notes |
| Office or healthcare |
250 to 350 nits |
Balanced for eye comfort |
| Retail or lobby |
400 to 500 nits |
Handles bright lighting |
| Window facing |
700 to 1000 nits |
Cuts glare from daylight |
| Outdoor enclosed |
1500 nits or more |
Must add ventilation |
Brightness must also account for surface finish. Glossy panels look richer but reflect light. Matte coatings reduce glare but slightly lower contrast.
Dynamic Brightness Control
ELOView supports brightness scheduling. Reduce intensity at night or during low-traffic hours.
This extends LED life, lowers power use, and minimizes color drift.
Long-Term Impacts
Operating permanently at maximum brightness can shorten backlight life by up to 30 percent.
Scheduling and ambient light sensors prevent overheating and save cost over time.
Final Thoughts
Match brightness to light levels, not perception.
Balance clarity, comfort, and efficiency. When tuned correctly, an ELO display remains vivid for many years without fatigue or excessive power draw.
Tags: Brightness, Power Efficiency, Indoor Displays, Lifespan
Author: Emilio Bourdages
Blog: Learn